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合肥商铺装修要点有哪些？

合肥商铺装修要点有哪些？

浏览：32次 | 提问时间： 06-29 09:42

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喝了忘情水的我巷口转末的回眸 06-29 09:43

1.店面门头。门头是第一时间吸引顾客注意力，并告诉顾客什么样的企业形象，店内销售的是什么产品。门头大概分两部分，一是设计部分，讲究颜色及尺寸比例，考虑与企业品牌形象设计要求的颜色是否匹配，标志与门头的大小关系是否协调；另一部分是用料部分，简单的喷绘是小公司的作为，现在最流行的是亚克力制作的，能增加客户的信任度。??????2.门面与店内通道。具有开放感的门面容易吸引顾客,使用玻璃门，玻璃窗提高**性。店内主通道宜宽不宜窄，让顾客进入主通道，就能明确了解本卖场的特长。??????3.分类格局。好的格局，会让顾客舒服，感觉与产品的距离更近，而产品分类分区展示是格局中的重点，各区域间的位置布局和逛起来的舒适程度将影响客户心理。在窗帘店中，把布帘区、成品帘区、洽谈区、形象展区很好地分区域格局设计，让顾客有乐在其中的感觉，更加地投入，以促进购买力。??????4．展板尺度。窗帘是由各种花色的面料加工而成的，而大部分面料的宽副都在2.8米上下，制作成窗帘在2.6米上下，且一般家庭的吊顶高度也在这个尺寸上下，因此窗帘展板的设计也应迎合此高度尺寸，以减少面料的损耗，增强顾客欣赏窗帘的可比性。除外，展示布帘大样的地方要尽量满足客户的视觉，不要一味追求多出样。??????5.店内颜色。装修颜色的个性化会让你更加区别于别的店面，让店面更加的突出和引人注目。但应注意与窗帘协调，尽量选用易与窗帘搭配的浅色调，避免喧宾夺主。如果品牌的主色调被合理的应用在店面的话，这种设计将更加实用，也能充分体现企业品牌内在品质和文化。6.灯光与灯具。根据人机学原理，人的观展具有向光性，因此应合理布置店内各区域光线的明暗，以引导顾客选购。此外，各区域间的灯光应尽量单独控制，灯具以节能灯为主，做到节能省电节约成本。??????6.企业形象背景及POP广告位置。形象背景最好设置在店面入口看得到的居中位置，突出企业形象，让顾客更有被尊重的感受。所有的格局定下来之后，别忘记留一点位置给做POP广告，可以在转角位置，洽谈区边上，或死角闲置面等。这样，产品的整体形象将更加全面。??????7.??装修施工队。再好的材料，没有精细的做工，也是徒然。窗帘是家装软装饰的重要元素，因此展示窗帘的店面硬件装修一定要以家装的要求做工，注意细节，让顾客身临其境，如入家中，感觉窗帘软装饰的精致优雅，同时也是对企业形象很好的宣传。任何一成不变的装修必适得其反。8个要点只是抛砖引玉，装修还会遇到更多的情况，比如防火板的质量，灯的亮度，是暖还是冷色调，等等。只有努力在装修前做好周密计划和准备的工作，才有机会把店面装修做的更好，达到吸引客户和扩大营业额的目的。

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