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品牌店面设计理念有哪些知道的讲下？

品牌店面设计理念有哪些知道的讲下？

浏览：35次 | 提问时间： 07-10 08:21

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3个答案

短发妞 07-10 08:22

品牌店面设计理念：
一、   明确品牌定位(年龄、职业、风格、价位、品种等)，追求自我(品牌)文化环境。
二、   掌握消费购物习惯走势流向，传播品牌视觉信息(橱窗、图形等)
三、   合理分布有效空间，因势利导，让消费者自然步入品牌空间，浏览每件商品。
四、   营造舒适氛围，奉待产品主人。哪怕一张沙发、一个挂钩、一只摇篮，也会让消费者感受美好温馨。
五、   合理的照明，适度的音效，轻松的视觉感受，都会为综合品牌文化与精神注入灿烂。
六、   点缀物品、道具等，必须吻合品牌环境诉求，宁精勿烂；有色相(彩)饰物，注意协调或对比差度；无色相饰物、注意肌理。
七、   整体装饰简洁而富于变化，从棚顶、侧壁、橱窗，紧紧围绕品牌定位、品牌标示……等等的理念和暗示，当你步入它的天地，定会被无处不在的温馨氛围深切感染。

夜空中最亮的兴 07-10 08:30

1．门头字体以及大小是否和门面结合．门面的外观基本上确定了你的风格定位，而字体的选择基本上决定了你的档次，这是我的个人看法，我不能说是很科学的，但是我是这么看．门头字的颜色和门面外观的颜色一定要搭配好．
2．收银台的设置和具体位置．收银台可能有的店主认为没必要，但是我感觉再小的店也要有这个东西，代表的不简简单单是个桌子能代替的．收银台的颜色也要和店面墙壁以及门头的颜色有结合或者呼应，最笨的办法就是和门头颜色一样，(是门头不是字体)收银台的位置，我的看法是应该放在死角或者比较不占陈列面积的位置最好，而且一定要和试衣间靠近．

孤独是场无人送药的重感冒梦在深巷 07-10 08:38

服装设计的宗旨是功能第一、形式第二，追求功能性与艺术美的平衡，实现设计与产品的统一，考虑时代性和社会性，注重艺术与技术的相互渗透。成功的设计，总是代表特定时期先进的思想和技术，折射出文化和艺术的精髓，物化主流群体的价值观，最重要的是，它直指未来的趋势，引领新的消费潮流。在冲突中探寻和谐。跨越不同的地域文化与民族风情，集结历史精髓与现代思维，用勇气和诗意将时间和空间连接起来，创造新的奇迹。

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